What we’ve learnt from our Tuesday Club Talks this year: Part seven
In the run-up to Christmas and the New Year, NABS takes a look back at some of the highlights and words of wisdom imparted to us through a great line-up of ad and media luminaries who spoke at our monthly Tuesday Club Talks.
Our Tuesday Club Talks are often a fantastic resource for young advertisers who want to glean and learn as much as they can from our illustrious line-up of speakers. This was certainly the case at our last Tuesday Club Talk of the year as James Murphy, founder and CEO of adam&eveDDB, Chris Hirst, CEO of Grey London and Sid McGrath, chief strategy office of Karmarama held a live Q&A session to end the year in style.
Here are some of their best tips from the night on how to survive, thrive and succeed in advertising:
Energy and talent come hand in hand
In an industry bustling with creative talent you run the risk of being lost in the shuffle if you lack drive and commitment. Hirst urged attendees to have a positive, can-do attitude to make yourself stand-out in your agency and beyond. The advertising and media industry can be a tough environment and you must be prepared to keep working at it and putting yourself out there to be seen and heard.
Take a positive from negative experiences
This is something that affects us all, and the speakers pointed out that it was completely normal to occasionally dislike what you do. It doesn’t mean you aren’t cut out for the industry or indeed that role. Take what you can from these experiences and channel your dissatisfaction into something positive and make a change that is right for you.
Don’t be afraid to be different
All too often we can be scared to be different. But you shouldn’t always follow everybody else if you think differently. Think of some of the most successful ad campaigns and you’ll notice that the campaign that stood out the most was the one that carved its own path. The industry needs people to go against the flow and from time to time highlight where things can be better in order to create the best possible product for clients.
The panel’s closing statement was perhaps the most poignant point of the night. Whilst the advertising industry doesn’t always praise honesty, it should. If we’re honest with ourselves, our clients and the people we work with we can be astonishingly successful.
An honest atmosphere can create a comfortable working environment for you and your colleagues to thrive and succeed in. So in 2014, what do you plan to be honest about?
Our NABS Tuesday Club Talks return on January 21st with Chris Hirst. For more info about the rest of our events visit here.